Marketing & ads
A good website needs visitors and patients who come back. The marketing tools in your dashboard show where each booking comes from and what it cost, remind patients of their regular checkup and ask for their feedback — every marketing message goes only to patients who agreed to it.
Real interface, sample data
What you get
Campaign links & QR
A short link on your site for every ad, post or flyer, with a print-ready QR code. It records where each visit and booking came from — without tracking patients personally.
Cost per booking
Record monthly ad spend per channel or link and see visits, requests, confirmed and completed bookings and the cost per booking, with a CSV export.
Checkup recall
Rules like “6 months after the last visit” produce a due list. Premium: an automatic WhatsApp message. Basic: send with one click from the clinic's WhatsApp.
Review requests
After a visit, consenting patients get a link to a Google review or to write their feedback; nothing is published on your site before the patient agrees and the doctor reviews it.
WhatsApp broadcasts
An announcement to consenting patients (everyone, recent visitors, by visit type or doctor) with a preview, recipient estimate and approval before sending, and a “STOP” opt-out in every message.
Managed marketing (add-on)
Edento's team runs your campaigns — designs, copy and short videos — and you approve each post or ask for changes from your dashboard, with budget and results in view.
Privacy first
Reports are aggregate numbers only, marketing messages go to consenting patients only, and patient photos or cases are never used in ads without separate consent.
See it in action
Real screens from the platform, taken from the demo clinic — the names and numbers in them are sample data.
Real interface, sample data
How it works
- 1
Create a link or QR code for each campaign
- 2
Use it in your ad, post or print
- 3
Record the ad spend each month
- 4
Compare cost per booking across channels and improve
FAQs
Is ad spend included?
No — ad spend is paid to the ad platform directly, and you decide the amount.
Do marketing messages cost extra?
WhatsApp marketing messages (checkup recall, review requests, broadcasts) have their own monthly allowance, separate from booking messages, which can be increased when needed.
What if a patient doesn't want messages?
They receive no marketing message unless they agreed to it, and can stop them any time by replying “STOP” or from their account.
Will I appear in the video?
Only if you want to; we agree the content with you first, and nothing is posted without your approval.
Want to see this in your practice?
Book a demo and we'll walk you through it step by step.
Book a demo